Hi I'm Gavin, Your SEO Specialist and founder of SEO Made Simple.

I help coaches, freelancers, and small business owners cut through the noise and get found on Google. As a down-to-earth SEO Expert, my mission is to make search engine optimisation feel easy, not overwhelming.

Whether you’re just getting started or tired of relying on social media for leads, I’ll show you step-by-step how to grow with confidence. No jargon. No fluff. Just clear, practical SEO support from someone who’s been there.

If you're looking for a Search Engine Optimization Consultant who actually gets results and explains things in a way that makes sense, you're in the right place.

Let's keep SEO simple, and make it work for you.

Portrait of Gavin Foley, SEO coach and founder of SEO Made Simple, smiling in a casual red polo shirt with a yellow background.

How I Became Your SEO Coach

SEO wasn’t always my focus. I spent years working in corporate recruitment marketing, managing global career sites and driving candidate traffic through SEO strategies.

My real turning point came when I built

Flexi Careers, a job board I created from scratch using SEO alone, without paying for ads. In just 3 months, my site achieved 800,000+ Google impressions and 40,000+ clicks, all through smart, organic SEO.

Now, I’m on a mission to simplify SEO for business owners who don’t have the time, resources, or technical know-how to make sense of the complex strategies used by big corporations.

I know firsthand that SEO doesn’t need to be stressful or out of reach for small businesses.

Screenshot showing Google Search Console performance data for 3 months, displaying 41.7K clicks and 801K impressions with a 5.2% average CTR and an average position of 10.1.

What Does an SEO Coach Do?

As an SEO coach, I work directly with you to make SEO actionable, clear, and effective.

I’ll guide you step-by-step through the process of optimising your website, building a solid SEO foundation, and driving organic traffic that leads to more clients, sales, and growth.

Whether you need personalised coaching, SEO audits, or help setting up Google Analytics and Search Console, I’m here to provide practical, no-fluff strategies that actually work for small businesses and coaches.

Why Choose Stress-Free SEO with Gav?

I’ve been in your shoes!

Frustrated with SEO, not sure where to start, and tired of hearing advice that only makes things more complicated.

My goal is to make SEO simple and stress-free. I focus on:

No Jargon!

I break everything down in clear, easy-to-understand terms.

No Overwhelm!

You’ll always know exactly what to do next.

Results-Driven!

My strategies are designed to bring measurable results.

I believe that SEO should work for you, not the other way around.

It’s about attracting clients through smart, effective strategies that don’t require a huge budget or technical expertise.

Why Choose Stress-Free SEO with Gav?

If you’re ready to take your business to the next level, I can help you:

Optimise your website for Google.

Set up essential tools like Google Analytics and Search Console.

Drive organic traffic and increase visibility.

Attract more clients without relying on paid ads or social media posts.

Make SEO work for you in a simple, actionable way.

SEO doesn’t need to be confusing.

You just need a clear path forward, and I’m here to provide it.

Get Started for Free Today!

I’d love to help you get started on your SEO journey.

Check out my SEO Academy for ongoing support and coaching to get your website on the right track!

Don’t let SEO hold you back any longer—let’s make it simple, together!

TESTIMONIALS

What clients are saying

SEO testimonial image showing Sam R, praising Gavin's simple SEO tips and courses that helped triple website traffic. 'It's SEO Simple when Gavin shows you how.

"I’ve seen a huge increase in website traffic!"

"I never understood SEO until I worked with Gavin. His approach made everything clear and easy. I’ve seen a huge increase in website traffic!"

- Sam R. Personal Coach

SEO testimonial image showing Sam R, praising Gavin's simple SEO tips and courses that helped triple website traffic. 'It's SEO Simple when Gavin shows you how.

"The step-by-step process gave me the confidence to optimise my website"

"This course was exactly what I needed. The step-by-step process gave me the confidence to optimise my website, and now I’m ranking higher on Google!"

- Jacky Stansfield-Smith, Founder of IncluScape

SEO testimonial image showing Sam R, praising Gavin's simple SEO tips and courses that helped triple website traffic. 'It's SEO Simple when Gavin shows you how.

"I'm getting much more traffic without paying a fortune"

"Gavin is an SEO Genius. I'm so glad I found his courses, my website was completely invisible before and now I'm getting much more traffic without paying a fortune to someone for it!"

- Lucie Jones Jones Training Academy

Take the First Step Towards Stress-Free SEO

Are you ready to take control of your website’s SEO and start seeing real results?

Whether you need help setting up Google Search Console or you want ongoing support, I’m here to guide you.

Icon representing simplicity with the text 'I Make SEO Simple

Simplicity

I Make SEO Simple

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Support

You're Not Doing It Alone

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Results-Driven

Positive Change To Your Business.

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